Oftentimes, selling life insurance can be an uphill battle. Many clients worry that a life insurance product will tie them down to fees they don?t want, or that some policies will limit their freedom. In truth, though, by selling life insurance, you are selling your clients freedom, by giving them the security and peace of mind they need.
Selling Life Insurance: Selling Peace of Mind
Different clients will gain peace of mind from different things. One thing you can always count on, though, is that people gain peace of mind from having disposable income, whether that means having some extra money that they can put into savings, or just knowing they have enough to pay the bills every month. Consider offering your clients some more affordable products like term life insurance, such as Sage Term from Sagicor. Knowing they can count on a lower cost for a reliable product will give clients peace of mind they need, and the freedom to use their money as they choose.
Clients also gain peace of mind from products they know they can count on. That?s why a no-lapse universal life policy is a great product to offer — it is something they can count on to pretty much never expire during their lifetime. As an example, the Sage No-Lapse UL from Sagicor doesn?t expire till age 120 — so unless your client manages to stick around till our the 359th anniversary of our country?s Independence Day, they can count on it to cover them for as long as they need!
Selling Life Insurance: Selling Security
For clients approaching retirement age, the main thing they need to ensure their freedom is security. Security in knowing their assets are safe and properly placed; that their legacy is secured; that health issues won?t cause them to lose their savings? There?s a lot that senior clients have to worry about, which is why there are a lot of products to consider:
- For clients looking to be ready for retirement, we recommend the Sage Advantage Annuity from Sagicor. It liquidity features (which allows the 10% annual free withdraws to accumulate to 50% if unused) will give clients plenty of freedom to be flexible.
- For clients looking to secure their legacy, we recommend a single premium whole life policy, such as Sagicor Single Premium Life or Assurity’s LifeScape Single-Premium Whole Life. Relocating certain assets to policies such as these can help provide clients with more choices and opportunities for their money.
- Senior clients may also want to consider wealth transfer policies (such as the EquiTrust WealthPay Life product) to secure their assets properly for retirement.
- For elderly clients, a product with a strong chronic illness rider (such as ) is a must in case of emergency, so that an unexpected health concern doesn?t rob them of their freedom in retirement.
Life Insurance for Independence Day
Independence Day is a day to cherish our freedoms, and to remember the sacrifices that brave men and women throughout history have made to ensure that freedom. The peace of mind and security that life insurance provides shouldn?t be a sacrifice, and it shouldn?t mean the loss of a client?s freedom. Selling life insurance is about knowing your products, so work with a reliable team — a team like SilverSide Insurance Marketing — to provide your clients with the freedom to choose from a number of different policies that suit their needs. Call us today to get started! 480.400.7171